E-Insight Digital Marketing Blog: Social Media
The Secrets Behind Successful Facebook Pages
26 September 2013, Annmarie Hanlon
With 240 million photos shared daily on Facebook, and 2.7 billion likes being generated in the same time period, Facebook represents huge opportunities for marketers. Take a look at this webinar recording revealing strategies and tactics underpinning the most successful Facebook pages.
How Twitter Is Changing TV Consumption & Planning
6 March 2013, Tracey Stern
I may as well own up straight away – and please don’t judge me – but I love The Only Way is Essex (TOWIE). I don’t do spray tans or wear short skirts in the midst of winter (or frankly even in the summer), but I can’t miss an episode. And apparently, I’m not alone – figures released this week show that TOWIE is the most tweeted about programme on TV currently.
14 Must Read Books On Neuromarketing
27 September 2012, Jonathan Saipe
Emarketeers hosted a breakfast briefing yesterday as part of Social Media Week London, discussing the psychology of the social web. Several attendees asked if there are any books we’d recommend on the subject, so here’s a reading list from Amazon.co.uk to get you started!
10 Best Practices For Bloggers
13 September 2012, Jonathan Saipe
Maintaining a blog can be challenging at the best of times. It’s a time and resource intensive activity that stretches the most creative writers. Take a look at 10 best practices for bloggers. Take a look at our best practice guides for bloggers including tips on SEO, social media, writing and moderating.
Does Social Media Make Us Happier?
12 September 2012, Gwyneth March
Does Social Media make us happy or does it promote feelings of isolation? Gwyneth March looks at the evidence for and against.
Free Social Media Breakfast Seminar – Wednesday 26 September
16 August 2012, Jonathan Saipe
We are hosting a free breakfast event as part of Social Media Week London entitled: Using The Psychology Of The Social Web To Make Better Social Media Decisions.
With the plethora of brand choice available, emotional decisions are increasing critical when it comes to purchasing. In this free, one hour Breakfast Seminar, we will share our insights into how different parts of the brain influence the choices we make, both offline and online.
4 Ways Social Media is Already Influencing Search Results
8 June 2012, Kelvin Newman
It’s the worst kept secret in digital marketing that the search engines are planning to migrate towards using social signals was a way to determine who ranks where on search results pages.
32 Useful Social Media Resources
28 May 2012, Jonathan Saipe
With the web awash with social media blogs and opinions, it’s sometimes hard to filter out the noise. In order to bring together the latest social media opinions and news, we’ve put together a list of 32 useful social media resources ranging from books and websites to influential people to follow on Twitter.
LinkedIn And The Importance of Sharing
14 March 2012, Matt Alder
Matt Alder explains the importance of sharing information on LinkedIn and across social networks in general, in order to increase brand reach and engagement.
