E-Insight Digital Marketing Blog: Content Marketing
20 July 2016, Jonathan Saipe
I’ve been using BuzzSumo for quite a while and am continually impressed with its features. It seriously packs a punch if you want to carry out content or influencer research, or set up real-time monitoring. So, it’s no surprise that BuzzSumo is all the rage among content marketers.
I’ve put BuzzSumo through the motions with some recently trending topics. Check out 5 features that should whet the appetite.
12 August 2014, Jonathan Saipe
Google Trends is an incredibly useful tool, yet often side-lined by marketers. It publishes aggregated search data that helps planners, researchers and of course marketers understand their audiences’ search behaviour as well vertical, regional and seasonal trends.
30 April 2014, Tracey Stern
Is Nike’s superb “Winner Stays” World Cup video, content or advertising? Tracey Stern, partner of Emarketeers discusses.
11 April 2014, Jonathan Saipe
In light of Google’s algorithm updates over the past few years, content marketing has become one of the most ubiquitously discussed strategies in digital.
Take a look at 15 tools and techniques that will have a positive impact on your content marketing performance.
28 March 2014, Jonathan Saipe
Take a look at 10 phenomenally useful Google tools that you may have never seen before!
24 October 2013, Allister Frost
Content, content, content… It seems everyone in marketing these days is talking about content. The stats prove it too with the number of Google searches for “Content Marketing” soaring 10-fold in the last two years.