E-Insight Digital Marketing Blog
Over 80% Of 2013’s Hottest Skills Are Digital
6 January 2014, Jonathan Saipe
At the end of 2013, LinkedIn analysed the skills and employment history of more than 239 million members’ profiles asking the question, who is getting hired and what are they doing? The results revealed that 21 out of 25 of the hottest skills are digital or technically orientated.
5 Ways Digital Pros Can Deal With Information Overload
18 December 2013, Jonathan Saipe
Information overload or ‘data smog’ is a very real and sometime scary problem and things are only getting worse. For the busy marketing or digital professional, there are a number of simple and effective methods to help alleviate overload.
How Social Content Can Elevate Your Brand
6 December 2013, Jonathan Saipe
Great content lies at the heart of every successful social media marketing initiative. But fewer than 40% of companies have a defined content marketing strategy in place. In this lunchtime Emarketeers’ webinar, Allister Frost discusses why content matters more today than ever before as well as strategies to optimise your reach.
5 SEO Essentials For Universities
2 December 2013, Jonathan Saipe
With Universities and colleges under increasing pressure to fulfil their student acquisitions through online channels, SEO has resurfaced as a hot topic. Take a look at 5 essential factors Universities should consider when running SEO activity.
3 Ways To Bridge The Digital Skills Gap
20 November 2013, Gwyneth March
Given the constant evolution of technology and the general IT landscape, it’s easy to be worried by the digital skills gap. Gwyneth March discusses 3 ways to successfully bridge the digital skills gap.
10 Ways To Improve Your M-Commerce Performance
18 November 2013, Steff Aquarone
With mobile commerce showing no signs of abating, retailers are becoming increasingly aware of the opportunities m-commerce offers. Take a look at 10 ways to improve your mcommerce performance.
7 Email Marketing Myths Debunked
13 November 2013, Jonathan Saipe
The email channel has for some time been prone to misinformation about user behaviour. To dispel some of the more common myths, email marketing agency Alchemy Worx have compiled their findings in an infographic.
Play Digital Word Search
4 November 2013, Jonathan Saipe
Play our digital word search game. Locate and highlight the hidden words whilst trying to beat the clock. Once you’ve had a few tries, tell us your best score.
Content 1 Advertising 0 – Why Great Content Wins Today
24 October 2013, Allister Frost
Content, content, content… It seems everyone in marketing these days is talking about content. The stats prove it too with the number of Google searches for “Content Marketing” soaring 10-fold in the last two years.
