Social Recruitment Training Course
An introduction to digital recruitment using social media
| Course date | Location | Price * | |
|---|---|---|---|
| 20 October 2010 | Guardian Media Academy | £495.00 | Book Now |
Course length: 1 day (9.30am - 5.00pm) includes breakfast, lunch and refreshments
* All prices exclude VAT
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The massive adoption of social media is having a fundamental effect on recruitment. People are looking for jobs in a different way and many smart businesses are embracing new digital recruitment tools and techniques to reduce costs and increase the quality of their recruiting techniques.
Emarketeers' social recruitment training course will give you an understanding of what shifts are happening in the digital recruitment space, which companies are leading the way, what the key tools are and how you can create and execute your own successful social recruiting strategy.
The day will be led by Matt Alder, a respected figure in the emerging field of social recruiting and an independent business consultant who has 12 years experience in online recruitment.
Course Programme
The Relevance of Social Media to Recruitment
- Audience demographics
- Facts and figures
- Key trends
- Different types of social media
The Effect on Recruitment
- Online recruitment: how is recruitment changing
- Social recruitment case studies – who is doing it well and who is doing it badly
- Future trends in social media and recruitment
Creating a Strategy
- Contextualising social media within existing recruitment strategies and digital recruitment activity
- They key elements needed to develop an effective "social recruiting" strategy
How to Recruit using Social Media Channels
- Using key websites and social media tools in a digital recruitment context (Facebook, Twitter, LinkedIn etc)
- Practical hands-on advice to get the best results
- Time saving and efficiency tips
- Metrics and measurement
Benefits
Following this training course, you will undertstand:
- The concept of social recruiting and its trends
- How a variety of different companies are putting it online recruitment into practice
- How to put social media in context with your existing recruitment and employer brand activity
- The key elements of building a social recruiting strategy
- An understanding of the key sites and tools to aid social recruitment
- Techniques to make your social recruitment strategy a success
Audience
Anyone with an interest in understanding how social media is working for recruitment. The content will be particularly relevant for HR professionals, corporate recruiters, recruitment agencies and anyone working in the career coaching sector.
Testimonials
Social Recruitment training delivered by an obviously very knowledgeable presenter in a very relaxed environment. Spot on!
Ralph Ogunbiyi, Managing Director
IMLC