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Recruiting with Social Media Training Course

Supercharge your recruitment using social media channels

Course date Location Price *  
£495.00 £440.00 (until 16 Apr) Book Now

Course length: 1 day (9.30am - 5.00pm) includes breakfast, lunch and refreshments
* All prices exclude VAT

The massive adoption of social media is having a fundamental effect on recruitment. People are looking for jobs in a different way and many smart businesses are embracing new digital recruitment tools and techniques to reduce costs and increase the quality of their recruiting techniques.

Emarketeers' social recruitment training course will give you an understanding of what shifts are happening in the digital recruitment space, which companies are leading the way, what the key tools are and how you can create and execute your own successful social recruiting strategy.

The day will be led by Matt Alder, a respected figure in the emerging field of social recruiting and an independent business consultant who has 12 years experience in online recruitment.

Course Programme

The Online Recruitment Landscape

  • Understand the enormous changes that are taking place in talent acquisition
  • Social Audience Demographics
  • Key trends in recruiting online
  • Social Media Platforms profiled and explained

Social Recruitment Case Studies

  • Learn from companies already effectively using social media for recruitment
  • Case Studies from a number of sectors covering different approaches
  • Wider examples of how recruitment and employer branding is changing

Techniques to Recruit with Social Media

  • 3 key techniques to effectively recruit with social media
  • Understand how to utilise the power of LinkedIn, Twitter, Facebook and Google+ for recruitment
  • Practical hands-on advice to get the best results
  • Time saving and efficiency tips
  • Metrics and measurement

Creating a Social Recruitment Strategy

  • Practical help to create a social media recruitment strategy that is relevant for your organisation
  • Contextualising social media within your existing recruitment strategies and digital recruitment activity
  • Understand the key elements needed to develop an effective "social recruiting" strategy
  • Develop a business case to “sell” your social media recruitment strategy within your organisation

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Benefits

Following this training course, you will undertstand:

  • The concept of social recruiting and its trends
  • How a variety of different companies are putting it online recruitment into practice
  • How to put social media in context with your existing recruitment and employer brand activity
  • The key elements of building a social recruiting strategy
  • An understanding of the key sites and tools to aid social recruitment
  • Techniques to make your social recruitment strategy a success

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Audience

Anyone with an interest in understanding how social media is working for recruitment. The content will be particularly relevant for HR professionals, corporate recruiters, recruitment agencies and anyone working in the career coaching sector.

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Trainer

This course is led by Matt Alder, who has has spent the last 12 years working in the online space specialising in digital recruitment. He spent seven years working as Head of Interactive Media at TMP Worldwide, followed by four years as Head of Digital at Penna Barkers. Matt is passionate about digital innovation and communication and has written and spoken extensively on the future of recruitment. He is also a highly respected blogger with a strong international presence.

See more details on Matt Alder »

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Testimonials

A very useful course to make sense of the social media world, enabling you to choose the correct strategy for your business.

Kim Whiteside, Human Resources Advisor
Heatric

Excellent course which was delivered in a professional manner by a trainer who was able to answer all my questions on how to start using social recruitment.

Jane Whyte, Resourcing Advisor
Petrofac

Social Recruitment training delivered by an obviously very knowledgeable presenter in a very relaxed environment. Spot on!

Ralph Ogunbiyi, Managing Director
IMLC

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