E-Insight blog: Web Design
An SEO Friendly CMS: 10 Factors To Consider
Choosing a good content management system (CMS) that will provide a long term robust platform on which to update your online content is no easy decision. Not only is it a minefield from a technical and functional perspective, but it also needs to meet the needs of your company’s current and future marketing strategy. And if you’re serious about search engine optimisation (SEO), then your CMS needs to be SEO friendly. Read more about the key factors to consider when choosing an SEO friendly CMS.
SEO Copywriting: The Write Way To Build A Website
Who should be involved from the start when building or refreshing a website? A web designer? A programmer? An information architect? Mark Owen, multi-talented copywriter at i do words, talks about the “write” way to approach web builds.
Content is NOT King, Customer Experience Is
Web content management now needs to focus on delivering a compelling and contextually relevant customer experience in favour of publishing standard content. Businesses now need to produce website content that engages, persuades and helps visitors achieve their goals if they want to see higher conversions and increased customer satisfaction.
How User Behaviour Type Influences SEO Keyphrase Selection and Website Design
When it comes to keyphrase research for search engine optimisation, defining user behaviour types enables SEO experts to select short or long tail keyphrases appropriate to the needs to the needs of potential visitors. It also enables information architects and website designers to create content for each user type.
The User Experience process as part of User Centred Design
With over ten years of commercial web design and development experience, Stephen Hellens, user experience architect at LBi, has kindly published his words of wisdom on the user experience process as part of the user centred design process.
Website Design for Web 2.0
Within Emarketeers’ web design best practice course, we include case studies for effective website design within the web 2.0 domain. Within this article, we highlight some design considerations to give food for thought to senior web designers.
Are Liquid Layouts the Way Forward?
Whilst the majority of websites adhere to a fixed width layout, some web designers still maintain that liquid layouts tick many of the boxes presented in a creative or technical brief. If you are a web designer wanting to learn more about liquid web design, this article is for you.
