Jonathan Saipe

SEO Factors 2014 – Big Focus On Rich Content & User Signals

18 December 2014, Jonathan Saipe


This year was another momentous year in the world of SEO. Yet again, Google has been widening the goal posts, putting even more focus on content creation strategies, earned linking factors and user signals.

Providing greater depth of content, by extending keywords with qualifiers and proof words, in addition to different content formats, such as video, has been noted as being of increasing importance. The need for topically strong fresh content is corroborated by this infographic from Search Metrics.

The data was compiled from approximately 300,000 URLs in Google (US) rankings 1-30, for 10,000 international keywords. Happy reading!

SEO Ranking Factors 2014