E-Insight blog: Mobile Marketing
Integrated Marketing – Did Orange and T-Mobile Get It Right?
22 October 2010, Tracey Stern
Whilst on the tube last week, I spotted a very interesting poster ad for the collaboration between Orange and T- Mobile. The question begs whether or not it ticked all the boxes from a best practice Integrated Marketing perspective.
Samsung Turbo 3000 Multitask. Wow It Rocks!!
1 November 2009, Jonathan Saipe
Yes ok this video clip is 3 years old but it still makes me laugh.
Blackberry Orphans: Are Children The Only Victims?
10 October 2009, Jonathan Saipe
I recently read a Wall Street Journal article which described the concept of “Blackberry orphans”: children who are ignored by their parents who are too absorbed by their mobile email or social media feeds. But does the Blackberry orphan effect stop at children?
New Mobile Marketing Training Course
27 April 2009, Jonathan Saipe
Always at the forefront of digital marketing training, Emarketeers has launched a mobile marketing course, the first one to take place on 16 June 2009.
