Jonathan Saipe

10 ways to drive traffic to your blog

7 October 2008, Jonathan Saipe

A blog should be seen as a medium to long term marketing strategy. However, there are some simple principles that can hasten growth as follows:

  1. Define a consistent style of writing with some personality to it!
  2. Write naturally, but be aware of the keywords that are important to you and your business
  3. Write edgy content that will engender a response
  4. Include images in articles
  5. Don’t be scared to link to other sites
  6. Submit the most interesting articles to specialist bookmarking sites, other blogs and even old media like newspapers and magazines
  7. Give yourself a biography showing that you have some authority to speak about a particular topic
  8. Get to know other bloggers in your niche by commenting on their articles
  9. Write content that might help your readership to resolve a problem or understand something better
  10. Write cutting edge content wherever possible. If it’s original, interesting and useful you will be guaranteed to succeed.

Article by Hayden Allen-Vercoe of Orbital Media Network.

For more information on blog training, see Emarketeers blogging training course.

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